If you are a business owner, you understand the importance of advertising and its ability to increase brand awareness and recognition. You’ve got the business cards, the social media, the website…but have you thought of adding graphics to your company vehicles?
Adding vehicle graphics to your vehicle fleet is one of the best marketing decisions you can make to increase your client portfolio and revenue.
While you may not think of the Amazon, UPS or even the Coca-Cola delivery trucks as an advertisement, these vehicles are a clean way to market their brand while traveling from one job to the next.
Here are 6 key reasons why vehicle graphics will pay off and get you leads knocking at your door.
BRAND RECOGNITION Getting your company name and logo recognized is key to establishing yourself in a competitive market. When a consumer recognizes your business name, they are more likely to initiate a purchase from your company. Customers want a business they trust and feel comfortable spending their money with. When working with our art team we make sure to land on a clear message that is designed to grab attention from the viewer.
INCREASED IMPRESSIONS Company vehicle graphics are crucial to reaching a large audience in a short amount of time. Think about the last time you were at a stop light, if there was a service vehicle with graphics on the rear you would have no choice but to glance at it at least once. That is one impression, out of many, who engaged in your company’s advertisement just while sitting in traffic. Additionally, with a sleek design we guarantee you will be noticed amongst other standard colored vehicles.
CLEAN & PROFESSIONAL Adding graphics to your company vehicle or fleet will give off a more professional tone. When arriving to deliver a package or meet a customer, you want them to know who you are before you have begun your transaction. A first impression is essential to planting a good experience seed with your customer.
GROW YOUR MARKET When traveling in a company vehicle you tend to be a good distance away from your HQ. Take advantage of this opportunity and get your name out there with potential customers who are out of range of your standard advertisements and marketing efforts. Driving in a new demographic will result in increased exposure on your business name, logo, and information.
STAYING AHEAD Our vehicle graphics are intended to last you for about 7-10 years in the state of Texas. If you research how often a company should rebrand and rethink their image, you will see the same timeline. It is the perfect window of time to establish your company branding while also staying relevant to your customers. Keeping up with trends, especially in the digital age, is imperative to growth and staying on top of your market or trade.
COST EFFECTIVE Vehicle graphics are one of the most cost effective advertising tools you can commit to. Traditional advertising, such as TV and radio ads, are time consuming and expensive. When looking at online advertising, you are on a never-ending cycle of repeat charges from paying per click. Vehicle graphics and wraps are mobile billboards that are long term and a once time fixed cost. Allowing you to gain an immediate return on your investment.
No matter what profession you are in, outfitting your vehicle fleet with graphics will be the best marketing decision you can make to establish your company and grow your business.
We want to help you succeed, and deliver a sleek and eye-catching design to gain you new business no matter where you are. So take the next step and let’s talk design.